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Rooted in culture, guided by purpose, built for the future

Indra Shakti Ventures is a house of new-age clean food and beverage brands built to meet the growing needs of the conscious Indian consumer. With an aim to disrupt the food and beverage landscape in India and beyond, our approach is simple: we look to the past for wisdom and the future for possibilities. Drawing from cultural intelligence while embracing new-age innovation—our brands feel familiar yet fresh, are Indian at their core, but built to global standards.

As a young company driven by mindfulness, quality, and long-term impact, every brand under Indra Shakti Ventures addresses a distinct need. From Swah, which brings heritage Indian grains into modern kitchens, to Hadō, a new-age beverage brand designed for balanced living, our brands add purpose, flavour, and intention into everyday life.


Our Vision

To lead India's food and beverage landscape by creating memorable consumer experiences rooted in mindfulness and bring authentic Indian products to a global audience.

Our Mission

To build and scale iconic brands that merge quality for the consumer and sustainable impact for all stakeholders through offerings that nourish the body, respect the earth, and add more meaning to people's lives.

» Champion Conscious Change

Redefine consumer habits globally by showcasing Indian excellence through premium, purpose-led products


» Cultivate Iconic Brands

To incubate and nurture new-age global lifestyle brands that are rooted in mindfulness, flavour, and culture.


» Empower Communities

To empower local ecosystems by working with farmers, artisans, and wellness experts at a grassroots level.


» Bridge Tech with Tradition

Our goal is to build scalable operations that bridge the gap between manual operations and tech-led efficiency.


 Our Brands 


Swah is a heritage-led food brand dedicated to bringing heirloom Indian rice varieties into modern households. Drawing from the Sanskrit word “svā,” meaning self, the brand is founded on the belief that nourishment begins from within. We source heirloom grains from farms across India, working closely with farming communities to ensure quality, traceability, and sustainability. By championing rare and indigenous varieties at Swah, we believe in bringing goodness back to the table by preserving purity, honouring tradition, and creating prosperity where it matters most.

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Hadō means flow of energy, and our new-age functional beverage represents just that. Sitting at the intersection of mindfulness and India’s instinctive love for bold flavour and expression, Hadō is built around how you feel. Each flavour and ingredient profile is crafted to elevate your everyday moments. Globally inspired, deeply intuitive, and designed for everyday living—with Hadō you can 'drink your vibe' without sugar, caffeine, preservatives, calories, or guilt.

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About the Founder
With over 25 years across global tech, agriculture, and consumer behaviour, Sumeet has always built with purpose and people at the centre. He is a founder who understands numbers, technology, and the enigma that is Indian heritage—experience that shapes every product we create.
From leading digital transformation as former CIO at Monsanto Asia, one of the largest seed companies in the world, to founding Spocto—a successful consumer analytics platform, now acquired by YUBI—Indra Shakti Ventures is the culmination of his belief: a place to create brands that honour culture, empower the workforce, spark global curiosity, and make wellness feel effortless.
​Sumeet Srivastava
Entrepreneur | Visionary | Founder – Indra Shakti Ventures